Paid Voice Search

[Search Engine Land Article] The future of paid voice search and monetizing the map

Last week, Amazon began considering the idea of introducing paid voice search to its Alexa devices. Whether Amazon moves forward with paid voice search today or tomorrow, one thing is certain: it’s coming.

For local marketers, paid voice search raises a major question. How does one monetize the map, or any product, if there’s nothing visual for you to see?

Placeable’s Brian Smith explores the issue in his latest Search Engine Land article. Don’t miss his predictions on how Amazon, Google and the rest will overcome the paid voice search conundrum.

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